In the simplest possible terms stakeholder engagement means “involvement”. It refers to how you communicate, make decisions and collaborate with different groups who are affected by your work.
And it turns out that stakeholder engagement is just about the most important success factor of any intranet or digital workplace project.
You’ll find that strategic stakeholder engagement actually shapes your project vision, strategy and goals, rather than just providing a barrier to overcome.
– By Ephraim Julius Freed