PURPOSE of our work

We help clients drive employee engagement and impactful work by aligning internal communications and the digital workplace with business strategy and employee experience goals.

Client outcomes

Resonant
executive communications

 Employee-focused
HR communications

 Right-sized
communications channels

Targeted
enterprise collaboration

Culturally aligned
intranet development

 User centered
intranet design

About Ephraim Freed, principle consultant

Learn more about Ephraim on LinkedIn.

Ephraim is a versatile internal communications leader with a passion for employee experience, a strong drive towards continuous improvement and an eye on the future.

He has a history at innovative, growing organizations of successfully building communications programs that align business needs with empathetic, audience-focused strategies.

He helps executives and teams tie business goals to communications strategies that drive change, employee engagement, productivity and community.

Pronouncing "Ephraim"

You don't meet peopled named "Ephraim" every day, and it's even less likely you'll feel comfortable pronouncing the name when you do meet the owner of this moniker. So we've provided a simple pronunciation guide.

Ephraim is originally an Egyptian name.  It is also a common Hebrew name and is often recognized for it's place in the Old Testament.  In Hebrew "Ephraim" means "very fruitful."

People pronounce "Ephraim" in a range of different ways, and people named Ephraim use different pronunciations. We consider these the two proper pronunciations:

  • Correct, American-sounding pronunciation: "Eff-rye-um"
  • Correct Latin American or Yiddish pronunciation: "Eff-rah-eem"

A way to remember Ephraim's name

Ephraim meets a lot of folks unfamiliar with his name, who don't easily remember it. So we suggest this approach:

If you were to ask Ephraim "what's your name and how do you cook your fish?" he would respond by saying "eh-fry-um."

This trick helps people remember the name. It also leads them to associate Ephraim with fish & chips (which, obviously, is great).